基于客户满意度的第四方物流多属性指派决策机制

计算机工程与应用 ›› 2011, Vol. 47 ›› Issue (6): 239-242.

基于客户满意度的第四方物流多属性指派决策机制

王爱民¹，周宏宇¹，张战峰²，栗青生¹，葛彦强¹

1.安阳师范学院计算机与信息工程学院，河南安阳 455002
2.重庆国虹科技发展有限公司，重庆 400000

收稿日期:1900-01-01 修回日期:1900-01-01 出版日期:2011-02-21 发布日期:2011-02-21

4PL multi-attribute assignment and decision mechanism based on customer satisfaction

WANG Aimin¹，ZHOU Hongyu¹，ZHANG Zhanfeng²，LI Qingsheng¹，GE Yanqiang¹

1.School of Computer，Anyang Normal University，Anyang，Henan 455002，China
2.Chongqing Guohong Tech. Development Co.，Ltd.，Chongqing 400000，China

Received:1900-01-01 Revised:1900-01-01 Online:2011-02-21 Published:2011-02-21

摘要/Abstract

摘要： 基于第四方物流客户的多样化需求，建立了客户满意度属性体系及量化标准；通过对物流客户和第三方物流进行需求和供给的多属性分析，给出了属性需求和供给值矩阵；通过研究属性需求和供给值之间的关系，建立了基于客户满意度的第四方物流多属性指派决策方案；利用Microsoft Excel中的规划求解对一个实例计算，并通过对比分析验证了这一多属性指派决策方案的可行性、实用性和有效性。

关键词: 第四方物流, 客户满意度, 多属性指派

Abstract: Based on the diverse need of the 4PL customers，the quantitative criteria for measuring the customer satisfaction is established.Then the multi-attribute demand and supply between the logistics customers and third-party logistics are analyzed，the attribute matrix for the demand and supply is given.By studying the relation of attribute supply value and attribute demand value，4PL multi-attribute assignment and decision mechanism is built based on the customer satisfaction.An example is presented and analyzed in detail to verify the feasibility，practicability and efficiency of the 4PL multi-attribute assignment and decision mechanism.

Key words: fourth party logistics, customer satisfaction, multi-attribute assignment

王爱民¹，周宏宇¹，张战峰²，栗青生¹，葛彦强¹. 基于客户满意度的第四方物流多属性指派决策机制[J]. 计算机工程与应用, 2011, 47(6): 239-242.

WANG Aimin¹，ZHOU Hongyu¹，ZHANG Zhanfeng²，LI Qingsheng¹，GE Yanqiang¹. 4PL multi-attribute assignment and decision mechanism based on customer satisfaction[J]. Computer Engineering and Applications, 2011, 47(6): 239-242.

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