关键词: 序列模式, 活动窗口, 推荐度

Abstract: In order to improve the quality of the recommended pages，the page recommendation method for access sequential patterns is proposed.Web access sequential patterns are stored via a type of tree structure and the page matching is based on the tree structure.The variable active window technology and the concepts of page selection attention degree and page average visit degree are adopted in this algorithm.Combining page selection attention degree and page average visit degree with the confidence of the rules as page recommendation degree produces the recommendation results.In the end，the feasibility and effectiveness of the recommendation method for access sequential patterns are verified.The experimental results show that the recommendation method can improve the recommendation precision and comprehensive measure.

Key words: sequential pattern, active window, recommendation degree